Apology for insulting Durga
Maxim Magazine Apology for Gandhi Bashing
American Eagle Apology
for Ganesha Slippers
CNN withdraws India Map without J&K
FoxNews withdraws India Map without J&K
BBC removes 'Militant' tag for
Kanchan Rescued, Bihar Gangster Sultan
Toilet Seats with Ganesha & Kali withdrawn
Denver Post / author publish "regret" for racist
Apology from 'Gold Medal Hosiery'
publish report on 'Indian Cannibal'
Host Apology over anti-India Talk
'Sabrang' withdraws India Map
PBS dilutes Anti-India
promotes as the world's largest-selling men’s lifestyle publication having
1.7 Million circulation per month.
IndiaCause received formal apology from Maxim
Magazine on January 31, 2003 for Gandhi Bashing.
We also wish to express our sincere regrets if you have received even a
single email that was (even remotely) hurting any individual's sentiments
(directly or indirectly).
This page received 24,591 hits in first six days while the protest was on.
We wish to thank our
Members and visitors – For their Activism
Protest started on January 26, 2003 (India Republic Day)
Maxim sent in apology on January 30, 2003 (Gandhi Death Anniversary)
Following are the events before the
"Positive and Happy Resolution"
Update: January 29:
“Maxim magazine has announced plans to respond to complaints. David
Barkoe, public relations spokesman for Maxim, said the magazine "will be
responding to the article … in its May issue." The wording of the response is
"being discussed," Barkoe said. "It has not been finalized." Barkoe did not
use the word "apology," but he did say Maxim is seeking "a positive and happy
resolution for all."
You have insulted a nation of 1 billion people. If you are going to take
three months to write 3 lines apology, you are insulting us further. We can
not change the following appeal made on Jan 28, until the apology is
published or conveyed formally.
We assume Maxim have received at least 7,000-8,000
protest letters. After No response from them, now we are writing to their
advertisers and the International Media.
The latest edition of Maxim magazine, in an alleged "humor" article headlined
"Maxim’s Kick-Ass Workout," depicts a strapping man in a "Muscle"
T-shirt beating up an image of Mahatma Gandhi.
Part of Page 1 from Maxim Article
three-page article includes 21 different scenes of the man hitting,
kicking, choking and throwing Gandhi, who is named in the text, when the
reader is urged to "ask Gandhi if he can see a change in your physique."
Three images have Gandhi bleeding on the face after a punch from
the man. Another image shows Gandhi sitting in a corner of a room with head
over his knees, shocking enough, he is not wearing even a single piece of
cloth on his body.
The article, attempting to show how fighting can bring fitness, calls
for "a healthy regimen of violent assaults"
and urges readers to "teach those pacifists a lesson
Part of Page 3 from Maxim Article
itself as “the largest-selling men’s lifestyle publication in the world,”
Ironically, just two months ago, Maxim launched its first Asian edition, in
Korea. Magazine had previously ridiculed Gandhi.
Oh, Calcutta, Three Reasons to
about this issue on Tolerance.org
"this (Maxim) article is reprehensible and blatantly encourages hate crimes
against South Asians and "pacifists." says Mary Anne of
Read about IndiaCause protest campaign on :
So far at least few thousand protest letters have been sent
to Maxim asking for an unconditional apology,
not responded to these mails. Now we are compelled to
contact their advertisers and the international media.
Since the first Days of Protest (January 26, 2003) IndiaCause has asked for
"An Unconditional Apology" from Maxim.
Following are the advertisers on Maxim
You can contact them and request them to stop the
advertisements on Maxim. Tell the advertisers: "Since
Maxim has not apologized or even responded to thousands of our letters, they
should stop Financing this Hate against South Asians by withdrawing their ads
from the Magazine".
This is an international issue and these companies are expected to be
responsible towards Global citizens.
Honda Cars, Toyota, Subaru, Nike, Unilever, Nintendo, Motorola, Virgin
Mobile, Miller Lite, Coors
Sample letter for Corporate advertisers
Contact Addresses removed on January
Ask these international news agencies “bring this issue to the world”
Sample letter for global media
Contact Addresses removed on January
Contact addresses of Maxim Magazine:
Contact Addresses removed on February
Why and How Maxim apologized?
Maxim gives in to Indian protests, apologises for Gandhi-bashing
Maxim issues apology
Indians force Maxim to
apologise for 'Gandhi-bashing'
Voice of America
Appearance on "Aaj Kal" on Feb 3, 2003
Coverage Before Apology
Press Trust if India
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